The fifth meeting of the Melcrum Communicator’s Network London Group last night and there’s still not a snappier name for the group! McNelog, M.C. NLG – someone please put us out of our inelegant misery. Anja Boisten at Hill and Knowlton hosted and I had a lot of fun peering into the strange buildings around [...]
When I met up with Tony Quinlan recently, there were two things we both agreed about blogging. One was that we both wanted to contribute something original and worthwhile. There seems to be little value in pointing out something Euan Semple or Hugh MacLeod is saying to readers who are most likely to be reading [...]
The London group of the Melcrum Communicators’ Network got off to a great start on Tuesday night with its first face-to-face meeting. The network was set up earlier this year for communicators around the world to connect, converse and exchange knowledge. This was an attempt to see if the on-line would extend to the “real” [...]
Shawn Callahan’s post mentioning a storytelling technique called PREP taught me something simple which I will remember forever. My preferred story structure for presentation, e-mail or blogging was previously S-C-Q-A: Situation, Complication, Question and Answer – also known as The Minto Pyramid Principle. S-C-Q-A helps you write introductions which engage an audience’s attention before you [...]
If your organisation is still debating whether to use web 2.0 tools on your intranet, perhaps this post can help it decide (courtesy of my colleague Simon Hill.)
“Oh, dinosaurs!” I should’ve got to grips with Quentin Blake’s book earlier – there’s a whole section on drawing dogs. I can’t imagine Hugh MacLeod is quaking in his boots. Across town to Microsoft’s Cambridge Research Centre on Wednesday night for April’s SPA CAM meeting. This month’s session was a workshop based around Scrum. If [...]